In a competitive landscape where marketing budgets are often stretched thin, savvy Amazon sellers are constantly seeking innovative strategies to amplify their reach without overspending. Enter affiliate marketing—a promising yet underutilized tool for sellers on this expansive platform.
Join us in this episode of The Seller Process Podcast with Greg Potts and Trey Little from Levanta, as they discuss the potential of affiliate marketing for Amazon sellers. They explain how Levanta, a key platform for managing relationships with affiliate partners, can help Amazon sellers boost their sales by tapping into a network of affiliates, including social influencers and media buyers. They also cover why affiliate marketing is crucial for Amazon sellers, how it can drive new traffic, and provide best practices for setting up an effective affiliate marketing strategy.
Here’s a breakdown of what to expect in this episode:
- Understanding Affiliate Marketing for Amazon Sellers
- Benefits of Using Levanta for Affiliate Marketing
- Integrating Affiliate Marketing into Your Strategy
- Finding and Partnering with Affiliates
- Best Practices for Attracting Affiliates
- Supporting Affiliates for Success
- Measuring Success in Affiliate Marketing
Download the “Strategies for Sellers” guide by Greg and Trey to learn how to kick off with affiliate marketing, attract the right audience, maximize your earnings, and avoid common pitfalls when starting as an affiliate marketer.
About Greg and Trey:
Greg – Director of Partnerships at Levanta
Trey Littell is an experienced entrepreneur and ecommerce expert.
After founding and operating his own energy conservation and renewable energy company for 14 years, Trey Littell worked at Amazon for 5 1/2 years assuring YoY growth for multibillion dollar selling partner portfolios. He did this by optimizing Prime fulfillment solutions, advertising RoAS, and implementing strategic growth initiatives.
Before leaving Amazon, he co-founded the Amazon Stores Agency Program. Trey Littell helped analyze over 18,000 Amazon centric service providers and onboarded over 500 top performing agency partners. During this process, Levanta stood out for creating incremental sales growth, new customer acquisitions, and driving external traffic to brands in all categories with affiliate marketing.
Seeing the opportunity to capitalize on social shopping and retail media trends, Trey left Amazon to become VP of Partnerships at Levanta. Where they provide brand registered selling partners a cost-effective SaaS tool that is revolutionizing e-commerce affiliate marketing.
Connect with Greg Potts and Trey Little
Website: https://levanta.io/
Greg Potts LinkedIn: https://www.linkedin.com/in/greg-potts/
Trey Little LinkedIn: https://www.linkedin.com/in/trey-littell-138ab1141/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu – Polls & Split Tests – Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS – Learn More Here
FBAExcel – Best Automation Tools – FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get “Keyword Dominator” – Learn More Here